[url] Urban Research Lab: Saturday Seminar

[Anna Greenspan]

'Designing Creative Clusters'

Seminar, Laboratory on Urban Research, http://urbanresearchlab.net/

Presenter: Professor Justin O’Connor (Queensland University of Technology)
http://cci.edu.au/profile/justin-oconnor-0

Date: Saturday 7 November, 2009
Time: 2-4pm
Venue: Xindanwei, 4C, Bld 4 in Shanghai Hub No. 727 Dingxi Lu, Changning,
http://xindanwei.com

Abstract
Clusters of diverse creative businesses are increasingly important for
creative industries and urban policy makers across the globe. Traditionally
seen as ‘organic’, because of the pressures on urban real estate and the
increased centrality of these industries to the cultural economy of cities,
they are now increasingly being set up by city governments and the private
sector. To plan and design such clusters in way that responds to the needs
of these businesses, and the dynamics of the urban cultural economy, we need
a much better understanding of how they work. The success of creative
clusters depends as much on their ‘soft infrastructure’ (networking,
knowledge, human capital, sense of identity etc.) as on their ‘hard
infrastructure’. A crucial addition to this soft infrastructure are new
forms of digital networking, advanced workspace design, urban screens and
other kinds of digital place- making – all of which build on the fluid,
face-to-face interaction of physical space.


-- 
Anna Greenspan
annagreenspan at gmail,com
Shanghai (cell) 15800746340
Canada (landline) 905 528 2227
www,wakinggiants.net
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